Sunny Leone’s popularity in India has grown so much that her ‘Jism 2’ producer Pooja Bhatt has decided to auction Sunny Leone’s costume including her lingerie.

“I am auctioning Sunny, Randeep and Arunoday's entire wardrobe down to their underwear for charity. Taking one’s clothes off has never been so noble,” said Pooja Bhatt to a daily.

Pooja Bhatt doesn’t understand why people react negatively when they hear the word lingerie.

“Why should we have anything against a beautiful lingerie? Hollywood stars auction their lingerie. It’s a done thing. There is a huge market for these. Given a chance, I’d love to buy Javier Bardem's undergarments in an auction,” she said.

The filmmaker said that the auction will be online and highest bidder will not only win the garment but also get an autograph with it.

“Life is online nowadays. Each item will be accompanied by an autographed photo of the artist and a certificate of authentication,” she concluded.

Ever since Sunny Leone made her appearance on Indian Television with the reality show ‘Bigg Boss’, she has never looked back. The adult movie actress has two movies in her kitty right and has been signing endorsement deals and also is also brand ambassador of few products. She was recently also named as PETA campaigner.